The responsibility of managing social media platforms is assumed by a specialized team that takes into account the appropriate language and content directed to the public as well as the appropriate times for publication on those platforms and works in coordination with other departments on

Produce a visual identity for the platform
Promo Promo & Prom Production
Production of digital materials and motion graphics
Keeping up with events and occasions and preparing appropriate designs for them
Publishing and ongoing coverage of the platform
This applies to all social media platforms, such as Facebook, Twitter, Instagram, YouTube and other various platforms